GENERAL EVENT INFORMATION ZapConnect is a free annual user conference held by Zapier to help their users find inspiration and new ways to achieve more with automation and AI. All sessions at ZapConnect, minus networking sessions, will be recorded and available on-demand until October 13th at 2:30pm PST. Please note that select celebrity content and performances may not be shared beyond the event day. ZapConnect is a one day virtual conference and will take place September 28, 2023 from 9:00am – 2:30pm PT. You can register for ZapConnect at: www.zapier.com/zapconnect. You can find the agenda page at: https://zapier.com/zapconnect/agenda. ZapConnect will have 2 keynotes, 28 sessions, and over 30 speakers to choose from. ZapConnect will have 4 tracks: Build, Extend, Attract and Innovate. You can access the event two days before the event at ZapConnect.com. To be considered as a speaker for future ZapConnect events, please complete this brief interest form: https://zapier.typeform.com/to/zzDJzEOK? If there's a fit, our team will contact you. For an optimal experience and general troubleshooting, our event technology provider suggests the following technical requirements: https://zapier.com/l/zapconnect-general-troubleshooting. If you still need technical assistance, drop your question in the Event Help Booth: https://zpr.io/LNUQswJqE35n and someone from the Zapier team will assist you. If you need help using Zapier, a good starting point is our Help Center: https://help.zapier.com/hc/en-us or the Zapier Community: https://community.zapier.com/. For additional assistance, contact our Support team: https://help.zapier.com/hc/en-us or consider hiring an expert: https://zapier.com/experts. To enter the ZapConnect Challenge, attendees will need to click on the ZapConnection Challenge tab and complete the ZapConnect Challenge form. Be sure to click “Submit” to officially submit your entry. Once successfully submitted, you'll see a confirmation message. Attendees will also need to attend at least one session on event day (September 28, 2023) between the hours of 9:00 a.m. and 2:30 p.m. PT to be eligible to win. All winners of the ZapConnect Challenge must be based in the US and at least 18 years of age. Winners for the ZapConnect game will be notified no later than 30 days after the event has ended if they have won. Anyone attending ZapConnect can participate in our 3 dedicated networking sessions called ZapConnections. To participate in ZapConnections you can create a lounge around a topic of your choosing or join an existing lounge. While attendees can access the text-based chat within the lounge at any time, the video feature (Live Forum) is only available during dedicated networking. You can create as many lounges as you like, but we recommend focusing on one to ensure a quality discussion. There is no limit to the number of lounges you can join. TRACK DESCRIPTIONS: Build Track: Ready to level-up your Zaps? Join our build-along workshops to learn strategies, skills, and helpful tips to become an automation pro. This track is for beginner-intermediate skill levels and is for all role types. This track features hands-on demonstrations for how to build a Zap along with the presenter. Extend Track: Ready to become an automation genius? Join our build-along workshops where you’ll learn to scale your Zaps and explore the full power of the Zapier platform to build advanced automation solutions for your business. This track is for intermediate-advanced skill levels and is for all role types, including developers. This track features hands-on demonstrations for how to build a Zap along with the presenter. Attract Track: Ready to automate your go-to-market teams? We’ll walk you through popular marketing and sales automation workflows to help you find, nurture, and win more customers. This track is for all skill levels and will showcase customer use-cases and inspiration. This track is for marketing, sales, operations, and business owner role types. Innovate Track: Welcome to the future of work! Join us to find the inspiration you were looking for to bring AI, as well as new Zapier products, to life at your business. This track is for all skill levels and all role types. The innovate track showcases customer use-cases and inspiration. SESSIONS Session title: Getting started with Zapier Tables and Interfaces Session time: 9:45 a.m. - 10:15 a.m.
Session description: Want to learn more about building custom workflows that cater to your unique needs? This session will walk through how to maximize your customizations with Zapier Tables and Interfaces to send leads to your CRM. Speaker name, job title, and company: Lars Vedo - Senior Product Manager, New Products at Zapier Apps used in session: Zapier Tables, Zapier Interfaces Skill level: Beginner Audience: All role types Track: Build Session title: Unlock new possibilities with your favorite tools: Automating with pre-built apps Session time: 10:15 a.m. - 10:45 a.m.
Session description: Zapier offers over 5,000+ integrations you can use to automate your work. In this session, we'll explore Zapier's pre-built apps in-depth, and show you how to create powerful and efficient workflows with the apps you already use. Speaker name, job title, and company: Erika Satterfield - Senior Customer Success Manager at Zapier Apps used in session: All Zapier Apps Skill level: Beginner Audience: All role types Track: Build Session title: What should you automate next? How to uncover automation opportunities Session time: 10:45 a.m. - 11:00 a.m.
Session description: Learn how to identify processes ripe for automation. Get the steps and tools you need to turn cumbersome processes (that keep you from scaling your business) into streamlined systems.  Speaker name, job title, and company: David Leszcynski - Senior Technical Support Specialist at Zapier Skill level: Beginner Audience: All role types Track: Build Session title: How to move faster: Mastering multi-step Zaps Session time: 12:00 p.m. - 12:30 p.m.
Session description: Change your automation game with multi-step Zaps. Create more complex workflows that take several tasks off your to-do list at once. Join this session and learn to chain together multiple Zaps, use filters to fine-tune workflows, and troubleshoot common issues.  Speaker name, job title, and company: Pari Nahata - Senior Product Manager at Zapier Apps used in session: Intercom, Slack, Delay by Zapier, Zendesk, Paths by Zapier, Formatter by Zapier, Code by Zapier Skill level: Beginner-Intermediate Audience: All role types Track: Build Session title: How to build multi-tasking Zaps with Paths Session time: 12:30 p.m. - 1:00 p.m.
Session description: Say hello to endless Zap possibilities! In this session, we'll show you how to add custom logic to your workflows so you can automate different actions based on conditions you choose.  Speaker name, job title, and company: Caleb Peterson - Senior Frontend Engineer at Zapier Apps used in session: Facebook Lead Ads, Zapier Tables, Filter by Zapier, Digest by Zapier, SMS by Zapier, Paths by Zapier, Slack, Email by Zapier Skill level: Beginner - Intermediate Audience: All role types Track: Build Session title: How to combine Zapier and AI to scale your business Session time: 1:00 p.m. - 1:30 p.m.
Session description: Accelerate your way to success with AI and automation. This session will showcase three different ways you can automate OpenAI's GPT-4 with Zapier—specifically, how to increase sales and improve customer satisfaction in a way that scales. Speaker name, job title, and company: Reid Robinson - Lead Product Manager, AI at Zapier Apps used in session: OpenAI, Typeform, Google Sheets, Slack, Gmail, Parser by Zapier, Pushcut Skill level: Beginner - Intermediate Audience: All role types Track: Build Session title: AI-driven growth: How you can use AI to reach new heights Session time: 1:30 p.m. - 2:00 p.m.
Session description: AI is a game-changer. But it can be hard to tell what’s hype and what’s actionable. In this session, we’ll discuss how it's transforming the way companies grow while changing customer expectations. Plus, we’ll show how AI can accelerate your marketing and personalize your sales efforts. Speaker names, job titles, and companies: Kieran Flanagan - Chief Marketing Officer at Zapier, Kipp Bodnar - Chief Marketing Officer at HubSpot, May Habib - CEO and Co-Founder at Writer Skill level: All skill levels Audience: All role types Track: All tracks Session title: How to build your own integration on the Zapier Developer Platform Session time: 9:45 a.m. - 10:15 a.m.
Session description: Learn how to start building your own integration on the Zapier platform via step-by-step instructions. We'll share valuable insights on how to create user-friendly integrations and automate workflows effortlessly. Speaker name, job title, and company: Katie Redderson-Lear, Backend Engineer at Zapier Apps used in session: Zapier Developer Platform Skill level: Intermediate - Advanced Audience: IT, Operations, Engineering Track: Extend Session title: Move into extraordinary: Do even more with Tables and Interfaces Session time: 10:15 a.m. - 10:45 a.m.
Session description: Discover how to use Tables and Interfaces to unlock even more automation possibilities. One highlight: How to use AI within your interface. If you attended the previous session on Interfaces & Tables and want more, this is the follow-up session for you. Speaker name, job title, and company: Luke Thomas, Lead Product Manager at Zapier Apps used in session: Zapier Tables, Zapier Interfaces, OpenAI Skill level: Intermediate - Advanced Audience: All role types Track: Extend Session title: This one’s for the devs: How to make the most of the Zapier platform Session time: 10:45 a.m. - 11:00 a.m.
Session description: Learn how Zapier is improving its developer platform. Get insights into new features—such as improved debugging tools and better documentation—which make it easier for developers to build and maintain their integrations. Speaker name, job title, and company: Lisa Chapello - Group Product Manager, Ecosystem at Zapier Skill level: Advanced Audience: Developers, Engineering, IT Track: Extend Session title: [New feature] How to customize your Zap actions with App Extensions Session time: 12:00 p.m. - 12:30 p.m.
Session description: As one of our newest beta features, App Extensions makes it easier for you to create custom actions for public apps. Discover how to use App Extensions and the new AI assistant to create even more custom and personal Zaps. Speaker name, job title, and company: Lisa Orr - Senior Product Manager at Zapier Apps used in session: App Extensions by Zapier, Eventbrite, HubSpot, Webhooks by Zapier, Paths by Zapier, Code by Zapier, Asana Skill level: Intermediate-Advanced Audience: All role types Track: Extend Session title: How to connect apps with Webhooks Session time: 12:30 p.m. - 1:00 p.m.
Session description: In this session, we'll look at how you can use Webhooks to send and receive information using apps that don't currently integrate with Zapier. Speaker name, job title, and company: Laurie Rauch - Backend Engineer at Zapier Apps used in session: Webhooks by Zapier, Formatter by Zapier, Airtable, Delay by Zapier Skill level: Intermediate-Advanced Audience: All role types Track: Extend Session title: Seamless app integration: How to build with Zapier's Partner API Session time: 1:00 p.m. - 1:30 p.m.
Session description: Want to customize how your customers access Zapier on your site without sacrificing your app’s look, feel, and flow? This session will show you how to use the Partner API to help your customers discover automation possibilities—without ever leaving your app. Speaker names, job titles, and company: Ryan Powell - Senior Product Manager at Zapier, Michelle Chu - Solutions Engineer at Zapier Apps used in session: Google Ads, Jotform, OnceHub, Zapier Developer Platform Skill level: Advanced Audience: Engineering, IT Track: Extend Session title: From scrappy to scaled: Grow your marketing and sales processes effectively Session time: 9:45 a.m. - 10:15 a.m.
Session description: Congrats! You finally got the headcount and budget to build out more automated workflows for marketing and sales! This talk sheds light on how to address issues like documentation, handling errors, and team onboarding/offboarding. That way, you can maximize your new resources. Speaker name, job title, and company: Philip Lakin, Co-founder & CEO, NoCodeOps Apps used in session: Webflow, Filter by Zapier, Gmail, Airtable, Formatter by Zapier, Paths by Zapier, Slack, Skill level: Beginner-Intermediate Audience: Marketing, Sales, Operations, Business Owners Track: Attract Session title: Build customer trust and grow your business Session time: 10:15 a.m. - 10:45 a.m.
Session description: Whether it's providing an accurate quote, routing agreements for signatures, or ensuring timely fulfillment, your agreement processes can make or break customer trust. In this session, you’ll learn how automating upstream and downstream agreement processes can forge a positive relationship with your customers at every step in their journey. Speaker name, job title, and company: Michael Schwab, Senior Director - Partner Solutions, DocuSign Apps used in session: DocuSign Skill level: Beginner-Intermediate Audience: Marketing, Sales, Operations, Business Owners Track: Attract Session title: Building customer centricity with a centralized RevOps team Session time: 10:45 a.m. - 11:00 a.m.
Session description: Revenue Operations (RevOps) aligns sales, marketing, and customer success to drive revenue growth and boost customer experiences. Explore how to build systems that put customers first with a centralized RevOps team. Speaker name, job title, and company: Lindsay Rothlisberger - Director of Revenue Operations at Zapier Apps used in session: OpenAI, Webhooks by Zapier, Zendesk, HubSpot, Slack, Paths by Zapier Skill level: All skill levels Audience: Marketing, Sales, Operations, Business Owners Track: Attract Session title: How to amplify the impact of your CRM with Zapier Session time: 12:00 p.m. - 12:15 p.m.
Session description: Realize your CRM's full potential through automation. In this session, we'll talk about ways you can find lead management efficiency with automation. Speaker name, job title, and company: Dyan Meahl - Senior Operations Specialist at Zapier Apps used in session: Gmail, Webhooks by Zapier, Slack, OpenAI, HubSpot, Zendesk, Formatter by Zapier Skill level: Beginner - Intermediate Audience: Marketing, Sales, Operations, Business Owners Track: Attract Session title: The do’s and don'ts of marketing automation Session time: 12:15 p.m. - 12:30 p.m.
Session description: Successful marketing automation requires careful planning, strategic execution, and a deep understanding of best practices. Explore the do's and don'ts of marketing automation so you can find, nurture, and win more leads. Speaker name, job title, and company: Lena Yue - Manager, Marketing Operations at Zapier Apps used in session: OpenAI, Slack, Coda, HubSpot, Loom Skill level: All skill levels Audience: Marketing, Sales, Marketing Operations, Sales Operations, Business Owners Track: Attract Session title: Increase sales: 10 ways to personalize the customer experience Session time: 12:30 p.m. - 1:00 p.m.
Session description: When you deliver tailored experiences, you enhance customer satisfaction, foster loyalty, and drive revenue growth. In this session, we'll explore how you can personalize your customer experience across touchpoints and channels. Speaker name, job title, and company: Nikki Bown - Product Operations Manager at Zapier Apps used in session: Clearbit, Calendly, HubSpot, OpenAI, LinkedIn, Google Ads, Gmail, Gong, Mailchimp, Productboard Skill level: All skill levels Audience: Marketing, Sales, Operations, Business Owners, Customer Success Track: Attract Session title: Bridge the gap between marketing and sales with automation Session time: 1:00 p.m. - 1:30 p.m.
Session description: Marketing and sales teams live parallel lives. Marketers have trouble understanding whether leads they're creating convert to sales opportunities, and sellers spend too much time hunting for the insights that help them sell better. In this session, learn how Zapier can connect disparate platforms and ensure the most important data is shared quickly and accurately between your teams. Speaker name, job title, and company: Matt Grebow, Sr. Manager of Enterprise Marketing at ServiceTitan Apps used in session: Webhooks by Zapier, Formatter by Zapier, Google Ads, Slack, Salesforce, Storage by Zapier, Email by Zapier, Filter by Zapier Skill level: All skill levels Audience: Marketing, Sales, Marketing Operations, Sales Operations, Business Owners Track: Attract Session title: New features deep dive: A Q&A with Zapier's Product team Session time: 1:30 p.m. - 2:00 p.m.
Session description: Ask your questions and get your answers. Learn about Zapier's new features and integrations in this interactive session with the Zapier Product team. Speaker name, job title, and company: Noah Manger - Group Product Manager at Zapier, Taylor Pratt - Group Product Manager at Zapier, Steph Kley - Senior Product Manager at Zapier, Amanda Baker - Senior Product Manager at Zapier Apps used in session: Zapier Interfaces, Zapier Tables Skill level: All skill levels Audience: All role types Track: All tracks Session title: AI for marketing: Build a public relations assistant Session time: 1:00 p.m. - 1:30 p.m.
Session description: Discover how you can build your own AI bots that automatically generate press releases, assess situational brand risk, get feedback on your press pitches, and more. Speaker name, job title, and company: Carly Moulton - Head of Community Marketing at Zapier Apps used in session: Zapier Interfaces Skill level: All skill levels Audience: Marketing, Operations, Business Owners Track: Innovate Session title: Supercharge your Zaps with Code Steps and AI Session time: 12:15 p.m. - 12:30 p.m.
Session description: Learn to create custom and creative Zaps with AI for Code Steps. This new feature uses AI to turn basic prompts into code snippets. From there, you can build more powerful and flexible ways to automate with Zapier. Speaker names, job titles, and company: Ruchira Kulkarni - Product Manager at Zapier, Maggie Cody - Frontend Engineer at Zapier Apps used in session: Code by Zapier, OpenAI, Coda, Slack Skill level: Intermediate - Advanced Audience: All role types Track: Innovate Session title: Do more with AI: Streamlining tasks with the Zapier ChatGPT plugin Session time: 12:00 p.m. - 12:15 p.m. Session description: Explore the Zapier ChatGPT plugin that merges 5,000+ apps with AI-driven chat functionality. You’ll learn how this plugin can be used to streamline your workflow and act as your personal Zapier assistant. Speaker name, job title, and company: Reid Robinson - Lead Product Manager, AI at Zapier Apps used in session: ChatGPT, Gmail, Skill level: All skill levels Audience: All role types Track: Innovate Session title: Build your AI tech stack: How to streamline operations and drive growth with AI and Zapier Session time: 12:30 p.m. - 1:00 p.m. Session description: Join this session to see how to embed AI into your tech stack and supercharge it with automation. We'll discuss how to use AI to optimize your workflow, automate routine tasks, and deliver personalized customer experiences. Speaker name, job title, and company: Owen Colwell - VP of Growth at Posh Apps used in session: OpenAI, Airtable, Filter by Zapier, Paths by Zapier, Formatter by Zapier, Delay by Zapier, Code by Zapier, Notion Skill level: Intermediate - Advanced Audience: All role types Track: Innovate Session title: The AI Journey: From interest to impact Session time: 10:15 a.m. - 10:45 a.m. Session description: Embark on a journey with SEO expert Danny Richman as he explores the spectrum of AI sentiment and shares his inspiring story of building a dyslexia app. With a blend of personal insights and practical tips, the session aims to demystify AI and equip attendees with the knowledge needed to get started with AI tools including ChatGPT, OpenAI, Zapier, and others. Above all, the session will inspire participants to start building their own projects, and help them embrace an AI-shaped future. Speaker name, job title, and company: Danny Richman - Consultant at Richman SEO Training Apps used in session: OpenAI, ChatGPT, Gmail, Google Sheets, Paths by Zapier, Zapier Interfaces Skill level: All skill levels Audience: All role types Track: Innovate Session title: Get the answers you need: How to write effective prompts for AI chatbots Session time: 10:45 a.m. - 11:00 a.m. Session description: To make chatbots truly effective, it's important to craft high-quality prompts that engage customers and accurately capture their needs. This session explores the art of writing effective prompts for AI chatbots. We'll cover topics such as tone and voice, use of natural language processing (NLP), and the importance of testing and iteration. Speaker name, job title, and company: Pete Huang - Co-Founder at Neuron Apps used in session: OpenAI Skill level: All skill levels Audience: All role types Track: Innovate KEYNOTE SESSIONS: Session title: ZapConnect 2023 keynote: Innovations to propel your business to success  Session time: 9:00 a.m. - 9:30 a.m. Session description: Don't miss ZapConnect's opening keynote with three impactful Zapier leaders—including Zapier CEO Wade Foster. We'll showcase our newest innovations designed to help you outpace ordinary and accelerate your way to success. Speaker name, job title, and company: Wade Foster - CEO, Co-founder at Zapier, Sheryl Soo - Chief of Staff and VP, New Products at Zapier, Chris Geoghegan - Senior Director, Product Management at Zapier Skill level: All skill levels Audience: All role types Session type: Keynote Keynote title: AI and entrepreneurship: Insights from OpenAI and Zapier Session time: 11:30 a.m. - 12:00 p.m. Session description: Join Sam Altman, Co-founder and CEO of OpenAI, and Wade Foster, Co-founder and CEO of Zapier, for a fireside chat on entrepreneurship, AI, and how this new technology will shape the future. They’ll discuss how AI will change the way we work and how it’s impacting how companies of the future will scale. Speaker name, job title, and company: Wade Foster - CEO, Co-founder at Zapier, Sam Altman - CEO at OpenAI Skill level: All skill levels Audience: All role types Session type: Keynote BREAK & NETWORKING SESSIONS: Title: ZapConnections: Interact and connect Time: 9:30am - 9:45am Description: Start the day strong by joining our first dedicated networking session! Discuss all things automation with other Zapier users. Audience: All role types Skill level: All skill levels Title: ZapConnections: Interact and connect Time: 11:00am - 11:30am Description: Join one of our interactive networking sessions! Connect with fellow automators before our next keynote. Audience: All role types Skill level: All skill levels Title: ZapConnections: Interact and connect Time: 2:00pm - 2:30pm Description: Wrap up ZapConnect with one of our interactive networking sessions to build your community. Audience: All role types Skill level: All skill levels